About Our Services

Sparkling Events is an event-planning business with many facets. From black-tie galas to children’s birthday parties, we do it all for a reasonable price and with the appropriate amount of sparkle. Our services also include traditional wedding planning, with packages ranging from full service to day-of coordination. Sparkling Events can also create custom packages that best meet your event-planning needs.


Wedding Planning

Wedding packages range from simple guidance on how to get started to full coordination, with services including everything from vendor recommendations and negotiations to submitting your sparkling wedding to the Valley's top bridal publications. The standard packages are listed below, and of course we can create custom packages that meet your needs and respect your budget. Click the link below for a printable sheet detailing our wedding services.

[Printable Wedding Planning Services]
  • FL -- Full Coordination
  • IF -- Partial Coordination
  • VVS -- Day-Of Coordination
  • VS -- Help Me Get Started

Sponsorship Coordination

It's becoming harder and harder in today’s economy for non-profits to find enough of the dedicated and qualified sponsorship-committee volunteers necessary to ensure a financially successful event. In spite of the economy, however, many corporations continue to have charitable-giving allocations, but they are finding it increasingly difficult to connect with charities that serve their stakeholders. Through sponsorship coordination, Sparkling Events aims to secure sponsorship dollars for charities by connecting them with corporations that are sympathetic to their mission.

Alison Johnson has worked with and for non-profit organizations in the Valley for nearly a decade. During her time in public relations at Neiman Marcus and while serving as the Director of Distinguished Events for the American Cancer Society, Alison forged relationships with some of the Valley’s most prominent and influential corporations, charities and individuals.

Upon assuming responsibility for the American Cancer Society’s gala event, the Jewel Ball, and overseeing its rebranding as the Goldwater Family Picnic, and the Picnic Under the Stars, Alison increased the event’s income by over seventy-five percent – with much of the increase coming from new sponsorship dollars.

Additionally, Alison has planned events and secured corporate sponsorship dollars for Mothers Against Drunk Driving. She has served on the executive committee for the Phoenix Children’s Hospital Beach Ball, and the planning committee for Saks 5th Avenue’s Key to the Cure, benefiting TGen.

The breadth of Alison’s relationships and her sponsorship experience uniquely positions Sparkling Events to help non-profits meet their sponsorship goals by connecting them with corporations looking to support charitable causes in our community. Contact Alison through the link above to learn how Sparkling Events can help your organization.